Amplifying causes. Strengthening impact.

Zaja PR helps nonprofits, foundations and community organizations tell their stories with clarity, purpose and impact. From strategic messaging and media outreach to content creation and campaign support, we help mission-driven organizations build visibility, strengthen engagement and communicate their work in ways that inspire action. 

Year-over-year increase in media coverage

179K total web visits driven by one campaign

“We didn’t have the time or expertise to tell our story, but Zaja PR changed that. Now people know who we are and what we do.”
— Ralphine Caldwell, LISC Charlotte Senior Executive Director

30 - 72% Newsletter open rates

Ways We Partner with Nonprofit Organizations

Ongoing Communications

Retainer style public relations support. We serve as an extension of your leadership team, helping the organization to achieve its goals.

Campaigns + Special Initiatives

Project based support. We design and implement public relations campaigns to advance a specific event or goal.

Advisory

Short-term leadership support to help your organization break through a communications challenge.

Key Services

Strategic Communications & Messaging

  • Communications Strategy and Message Development

  • Integrated Multichannel Communications Campaigns

  • Crisis Communications and Issues Management

  • Event Communications and Promotion

Storytelling & Content Development

  • Source and develop success stories

  • Newsletters

  • Media Pitch Ideation

  • Annual Reports

  • Editorial Calendar Development

Media Relations and Visibility

  • Media Relations

  • Earned and Paid Media Placement

  • Media Training

Digital Communications

  • Social Media Strategy and Digital Engagement

  • Editorial Planning and Content Calendars

  • Video Storytelling Production

Community Engagement

  • Stakeholder Engagement and Community Outreach

  • Focus Groups and Surveys

Our Work in Action

  • LISC Charlotte

    Zaja PR serves as LISC Charlotte’s primary communications partner, delivering comprehensive public relations support that advances their mission to build resilient, inclusive communities of opportunity.

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  • Foundation For The Carolinas

    Comprehensive communications and public outreach planning and execution to raise awareness, inspire action and ensure the successful distribution of small business funding.

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  • CLT Alliance Foundation

    Strengthened public trust and participation in the Charlotte Small Business Growth Fund through strategic communications and community‑driven insights.

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  • City Startup Labs

    It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

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